Strengthen the six consciousnesses Strive to open up a new situation in w88 casino’s propaganda and ideological work
——-Principal Shi Jianjun at the mobilization meeting of the 11th Party Congress of w88 casino and the whole w88 casino
Speech at the Propaganda and Ideological Work Conference
(2010Year1month19日)
Comrades:
The two meetings held today are very important. We must implement them after the meeting, because we are very close to the 11th Party Congress of the w88 casino. We must implement every procedure and link. All general branches, branches and departments must cooperate closely and follow the schedule. According to the schedule, all work must be done well within the prescribed time and standards, and the Party Congress will be successfully welcomed. This is a major event in the political life of all party members, teachers and students of the w88 casino. The successful holding of the 11th Party Congress will lay a good ideological and organizational guarantee for the next development of the w88 casino.
In the mobilization meeting of the 11th Party Congress of the w88 casino and the w88 casino-wide publicity and ideological work meeting held today, Secretary Wang Ling and Deputy Secretary Yang Fenghua gave a good report. The publicity and ideological work report made a good arrangement for the publicity and ideological work in the next two years. Now I will talk about some thoughts on the publicity and ideological work meeting held today.
The whole w88 casino must understand the important position of propaganda and ideological work in the development of the w88 casino. In propaganda and ideological work, we must strengthen six consciousnesses.
First, we must strengthen our awareness of learning.Learning awareness is an evergreen theoretical tree for propaganda and ideological work. The learning level of an organization is directly related to the strength, intensity and credibility of propaganda and ideological work. To do propaganda and ideological work, we must first implement the party's principles and policies, and guide the development of the w88 casino's undertakings with the scientific outlook on development. This requires us to study the scientific outlook on development and study and study all aspects of experience and means formed during our development. To strengthen learning is to strengthen theoretical arming. Only by arming yourself first can you guide others. Ideological and political work is to educate, guide, inspire, and care for people. It must increase affinity, charisma, and influence, and carry forward the main theme. The development of the w88 casino requires mobilizing the entire w88 casino staff to develop together. How to mobilize and convince people. Propaganda and ideological cadres must have their own beliefs. Learning can enhance beliefs and increase their own motivation. How to guide and make everyone reach a consensus. First of all, we must have the ability to learn and arm ourselves with theory.
Second, we must strengthen communication awareness.Propaganda and ideological work itself involves the communication of sentiments from the top to the bottom and the sentiments from the bottom to the top. It is necessary to work together from top to bottom to form a good development situation of concerted efforts. The development of a university, in terms of publicity work, is about studying how to form a consensus. The basis of unity and cooperation is consensus, the basis of consensus is communication, and the means of communication is publicity. The propaganda department must understand the role of consensus. In the process of understanding, many situations will change. Everyone can change from not understanding to understanding, from not supporting to supporting, thereby enhancing cohesion, reducing interference, uniting everyone to work together, and getting things done in the w88 casino. Therefore, when doing propaganda and ideological work, we must have mainstream awareness and pay attention to communication.
Third, we must strengthen marketing awareness.Propaganda ideas are to fully display one's own image. Through propaganda ideas, we must market the highlights of the w88 casino's disciplines, majors, teams, and talents. External publicity work itself is a kind of marketing, which requires marketing capabilities. In publicity, we must seize the highlights and iconic things of the w88 casino and promote them well. What are the highlights? The highlights are the needs of the w88 casino, the needs of society, the needs of leaders, the needs of professors, the needs of teachers, and the needs of students. Needs are the highlights of the w88 casino. We must seize the bright spots and let society re-understand the image of the w88 casino. How to promote ideological work to make people’s eyes brighter, we must come up with something iconic. How to promote the w88 casino's image well is not just a matter for the publicity department, each of us must think about it.
Fourth, we must strengthen network awareness.The Internet is an information resource. The two most important points of the Internet are unlimited replication of information and resource sharing. Therefore, the Internet is an important carrier and an important tool for promoting ideas. The high speed of the Internet is irreplaceable by other media. News on Internet media should be our focus. We must study how to expand online propaganda capabilities, enhance network readability, strengthen online propaganda, prevent the negative effects of the Internet, and expand the positive effects of the Internet to better utilize the role of online propaganda.
Fifth, we must strengthen our sense of style. We must establish the awareness that "everyone is a propagandist" and "every department is a propaganda department." The publicity department of colleges and universities is the unified leadership and planning department.
You must be sensitive in doing publicity work. Sensitivity means having the vision to discover the value of news. Each of our department heads must have this vision, use news acumen and news consciousness to capture news, promote the international characteristics of the w88 casino, and promote our views and ideas in academic research. This requires a keen vision.
Do publicity work quickly. This is a requirement for all reporters. Five minutes early, what you publish is news, and five minutes late, it may become old news. You must report the freshest things at the first time and in the first place.
Be steady in doing publicity work. Propaganda and ideological work must be solid, and the propaganda content must be true. Don't be superficial, ask for proof of everything, don't report in a hurry, investigate and verify. Robustness also includes a stabilizing mechanism, that is, a mechanism for dealing with emergencies, because the negative effects of news can instantly affect a company's image. Therefore, guiding public opinion is a requirement for propaganda and ideological work.
To do good publicity work, we must be innovative. It is necessary to innovate in many aspects such as publicity means, methods and reports. Now, our ideological propaganda work is very bright, and overall it is very effective. The news network releases news very quickly. Compared with similar universities, our propaganda work ranks among the best. However, publicity work must further increase innovation. How to let propaganda ideas enter people's hearts, truly "moisten things silently", and make propaganda work affect people's behavior and thoughts. This is the value of propaganda and ideological work, and this is worthy of our serious consideration.
To do a good job in publicity work, one must have a spirit of dedication. Propaganda workers are very hard-working and often have to work overtime. Sometimes their achievements are not very obvious. Propaganda cadres must disregard fame and fortune and be willing to be unsung heroes. Therefore, propaganda cadres must strengthen their work style. Only with a good style can they fight tough battles and do a good job in publicity work.
Sixth, strengthen the awareness of participation of all employees. Propaganda work is a three-dimensional project that requires the participation of all members. Propaganda work is not a matter for a few people in the publicity department. It is a three-dimensional system project for the whole w88 casino, and it solves a complex system problem. Objectively speaking, running a university well is a complex system, which involves subject construction, talent team training, teaching, scientific research, logistics socialization, campus construction, party and government departments, student management, etc. More people should be involved in the development and construction of the w88 casino, and each of us should become a propagandist. Faculties and departments must consider discipline construction and department construction publicity, and departments must consider department construction and publicity. They must strengthen their internal strength internally and publicize their image externally. In this regard, they must have an overall plan and let others know and understand you through publicity work. The sense of participation mentioned here means that everyone should regard propaganda and ideological work as their own job, and complete the propaganda work tasks in the next two years under the unified leadership of the propaganda department.
We must have a high sense of political responsibility, a spirit of hard work, a realistic and pragmatic work style, and innovative marketing concepts to open up a new situation in w88 casino's publicity work. Embrace the 11th Party Congress with practical actions and complete the w88 casino anniversary60Anniversary celebration. I hope that the whole w88 casino will work together and work together to bring w88 casino's publicity work to a new level.