International Business w88 casino: Standardized management to promote brand effect
Reporter Wu Wenjing
Recently, reporters interviewed Professor Wang Lijuan, the former Secretary of the Party Committee and Vice President of the International Business w88 casino (Professor Wang Lijuan is now the Director of the Academic Affairs Office, and Professor Fan Libo is now the Secretary of the Party Committee of the International Business w88 casino) regarding the achievements made by the International Business w88 casino in terms of party building, disciplines, talent training, and college construction characteristics since the 10th Party Congress.
Wang Lijuan said that in the past five years, the International Business w88 casino has followed the w88 casino’s “taking discipline construction as the leader”,Achieve leapfrog development" policy, actively explore, constantly explore its own advantages, strengthen the connection with society and enterprises, open up new fields, promote the internationalization of the college, seek self-innovation, all aspects of work go hand in hand, and achieve fruitful results.
Enhancing the status of party building work Promote the comprehensive construction of the college
In accordance with the overall deployment of the w88 casino party committee and combined with the actual situation of the w88 casino, the International Business w88 casino deeply studied the scientific outlook on development and made major breakthroughs in party building work and ideological and political work. Over the past five years, the International Business w88 casino has adhered to the linkage between the party and the government, focusing on further enhancing the status and role of party building work, closely integrating party building work with other work of the w88 casino, and promoting the development of the w88 casino in all aspects. The activities carried out by the college to educate party members on their advanced nature and learn and practice the scientific outlook on development have cultivated and improved the party spirit of party members, united people's hearts, enabled party members themselves to be baptized, and presented an enterprising spirit. Over the past five years, party members have played an important role in discipline construction and talent training, and their role as a battle fortress has become more obvious. She said that the International Business w88 casino holds party and government joint meetings and party and government joint enlarged meetings to decide on the development of the college and major issues of the college, strengthen organizational construction, and make the party building work of the college more scientific, pragmatic, and close to party members. College leaders also advocate that in daily work, the dean and secretary should jointly be responsible for the work of the college and strengthen communication. At the department level, it is advocated that department heads and branch secretaries cooperate with each other to prevent isolated work. The department branch has also achieved innovation in grassroots party building work through themed party day activities. For several consecutive years, the International Business w88 casino’s general branch and branches have closely integrated the w88 casino’s discipline construction and talent cultivation to carry out activities, with remarkable results. The General Party Branch of the International Business w88 casino plays the role of political core and guarantee supervision, continuously innovates based on the scientific outlook on development, proposes a number of effective measures, and establishes and develops scientific management, scientific education, and scientific concise training models, laying a good ideological foundation and organizational structure foundation for all the work of the w88 casino.
Continuously explore and strive for innovation Results in discipline construction
Since the 10th Party Congress, in order to achieve leapfrog development, the International Business w88 casino has taken discipline construction as the leader and built a platform conducive to academic exchanges and academic cooperation. By establishing research centers and establishing virtual platforms with other colleges, we will play the role of a research base to promote teachers' scientific research and better serve society. The college also actively promotes various academic forums in colleges and departments, and various academic activities are active, which are very popular among teachers and students.
In order to encourage more scientific research results, the college has successively introduced relevant policies, comprehensively considered scientific research and teaching, updated and improved the college's scientific research reward methods, and scientific research achievements can reach a new level every year. The business w88 casino has not introduced many returnee teachers. In terms of scientific research, the w88 casino pays attention to the enthusiasm of local teachers, builds platforms and creates conditions for them.2005Year to Year200913098_1311414, Beijing scientific research project11pieces. In the past five years, the w88 casino has published as many papers internationally as25, many of which wereSSCIIncluded. The number of projects in the college that have won provincial and ministerial level scientific research achievement awards has reached20Item.
The International Business w88 casino continues to innovate, strengthens the exploration of educational laws, and has achieved fruitful results in the construction of the first phase of the quality project of the Ministry of Education. Currently, the International Business w88 casino has1national teaching teams,2Excellent teaching team in Beijing,2national specialty majors,1national talent training experimental zones,1Beijing Famous Teacher Award. At the same time, the Business w88 casino has9national quality courses and7Quality courses in Beijing, the most outstanding of which are4National bilingual model courses, which are also among the best in the country. The construction of teaching materials for international business schools is also outstanding, with a total of12This textbook won the title of Beijing Higher Education Quality Textbook,8This textbook has been included in the “Eleventh Five-Year Plan” national planning textbook for general higher education. These honors reflect the high level of teaching at the business w88 casino. Another major breakthrough of the International Business w88 casino is the rapid development of doctoral student enrollment and the more complete student structure. since200518312_1832748People.
The postgraduate education of the Business w88 casino is quite distinctive, and the master's degree training has outstanding achievements. First, the International Business w88 casino startedEMBA、MBABrand, targeted by the academyMBAEducation has made many reforms and attempts and continues to strengthenMBAConstruction of education quality assurance system and efforts to improveMBAStudent quality, perfectMBACultivate the system and achieve remarkable results. AcademyMBAQuality assurance system achievements have won awards2008Second Prize for Beijing’s Excellent Teaching Achievements in 2013, which has been highly praised by the society and recognized by the country. Now, the academy'sIMBA（InternationalMBA) After several years of operation, the project has achieved good social and economic benefits and expanded the international influence of the college. The students in this project come from abroad, and the courses are all taught in English, in the countryMBALeading the field in education. The Business w88 casino has made outstanding achievements in foreign cooperation, especially the Sino-French cooperation project, which has ranked among the best in foreign cooperation projects for several consecutive years.
In "China's Most Influential" jointly sponsored by "World Manager" Weekly and "CEO" MagazineMBA" In the series of rankings, the w88 casino of Business has been ranked in the top ten for several consecutive years. Dean Zhang Xinmin of the w88 casino of Business (Dean Zhang Xinmin is now the vice president of w88 casino) has been awarded the honor of being the dean of the top ten most respected business schools in China.
In the face of these achievements, the International Business w88 casino has not stopped moving forward. Under the leadership of the w88 casino leaders, the whole w88 casino is still conducting self-exploration, striving to continue to innovate and achieve greater results.2008, the first issue of "Discipline Newsletter" of the International Business w88 casino is published. In the same year, the “Regulations on Funding to Promote Discipline Construction and Development” was promulgated. These all indicate that the discipline construction of business schools has entered a more standardized and orderly construction period.
The introduction of talents has a significant effect Undergraduate teaching highlights the characteristics
In the past five years, the level of talent training and construction of the International Business w88 casino has been continuously improved, and progress has been made in the construction of the teaching team and student training and education.
In terms of the construction of the teaching team, the college has carried out people-oriented management and construction in accordance with the requirements of the 10th Party Congress and in accordance with the college's teaching and scientific research needs, strengthened the introduction of talents, and deeply explored the characteristics of each teacher, so that each teacher can maximize his role in his position. The biggest feature of international business schools’ talent introduction is to actively discover and introduce mature talents. The newly introduced talents have injected new strength into the business w88 casino and brought a new atmosphere. They have played a good role and achieved gratifying results in both scientific research and teaching. At the same time, the college advocates the simultaneous introduction of talents and the cultivation of internal talents to create a good incentive mechanism, thereby strengthening the construction of the teaching team. The academic structure of the business w88 casino teaching staff has been continuously optimized. Currently, among professional teachers, doctoral students account for74%, Master’s accounted for it20%, which provides a strong guarantee to ensure the teaching level.
In terms of talent training, the Business w88 casino focuses on exploring talent training models and actively innovates. The college combines professional education with vocational education, throughACCA、CGACooperate to establish an international accounting direction. The training in this direction is in line with international standards and is very popular among students and the society.ACCA、CGAGraduates are very concerned about it, and the quality of employment ranks among the best. In addition,2007The accounting undergraduate education of the Business w88 casino was certified by the Australian Institute of Certified Public Accountants,2009In 2017, w88 casino became the first university directly under the Ministry of Education in mainland China to pass the accreditation of the Hong Kong Institute of Certified Public Accountants. These have opened up a new model for the cultivation of comprehensive talents in business schools. The college actively carries out the exploration and practice of talent training and teaching methods. Model simulation teaching has become a distinctive brand. Through the establishment of a website and interactive teaching, the college constantly summarizes experience, carries forward advantageous projects and makes up for its own shortcomings. By participating in international (enterprise) competitions, such as the L'Oréal Global Online Business Strategy Competition, the college combines social resources with teaching resources and moves the competition model into the classroom to benefit more students. During the competition, the students got a good workout. Model simulation teaching also drives practical teaching, and the college’s new experimental courses are very popular. At the same time, the business w88 casino actively attempts to explore the education and training of elites and top talents,2009In this year, a new global management experimental class, global marketing direction, etc. were established. The honorary bachelor's degree project is progressing smoothly and achieving phased results.
Distinctive international characteristics Promote college brand building
Internationalization is the characteristic of the International Business w88 casino. Over the years, the w88 casino has not been satisfied with the achievements it has made and has been constantly exploring. Dean Zhang Xinmin’s many views on the construction of international characteristics have led the business w88 casino to continuously deepen the international characteristics. He proposed that "internationalization does not equal imitation" and "internationalization does not equal high quality", and pointed out that in order to achieve the transformation from an international business w88 casino to an international business w88 casino, the w88 casino must continue to explore and practice, and make the curriculum system better through bilingual teaching and the use of original textbooks. Internationalization, internationalization of teaching materials, internationalization of teachers, internationalization of teaching methods, internationalization of academic connections, internationalization of teachers (management), internationalization of student activities, internationalization of employment, etc., make the international characteristics of the business w88 casino gradually move towards comprehensive, three-dimensional and in-depth internationalization.
As the w88 casino prepares to apply for international accreditation, the leadership team of the w88 casino deeply feels that the future development of the w88 casino first requires a clear vision and development goals of the w88 casino. After discussions throughout the w88 casino, the w88 casino of Business has determined the vision of the w88 casino, which is to become China's leading business w88 casino, aligning the goals of the w88 casino, and establishing the mission of the w88 casino: "Create new management knowledge and cultivate high-quality, global business management talents."2009Year5month22日, the emblem of the International Business w88 casino is officially released. The college uses the college's vision, goals and college emblem promotion as brand promotion and releases them to the society. Secretary Wang Lijuan said that establishing an international business w88 casino brand has had a good effect on all aspects of the w88 casino's work. First, Business w88 casinoLogo34763_34856
The brand effect has increased the confidence and sense of belonging of professors and students of the business w88 casino, and everyone is willing to contribute to the development of the w88 casino. The own culture formed by brand building is passed down from generation to generation, making the college the backbone of student development. in25At the anniversary of the college, the Business w88 casino invited many alumni to celebrate together, taking the opportunity to establish a large-scale and standardized alumni mechanism to motivate current students, provide good suggestions and support for the construction of the college. At the same time, it also cultivates the sense of responsibility of students and alumni to pay attention to the development of the college, which is particularly important for business students.
The work of the Youth League is unique Student activities shine
International Business w88 casino has always attached great importance to students’ study and work, which makes the work of the business w88 casino students shine brightly. The work of the Youth League is closely centered on talent cultivation and discipline construction, focusing on guiding students to participate in social practice and scientific research projects to develop abilities. In these activities, students have developed their organizational and coordination skills. Wang Lijuan expressed her strong support for students to carry out such activities. She believed that such activities can not only comprehensively improve students' practical abilities, but also be a good supplement to campus culture. They are of great benefit to the cultivation of students' comprehensive qualities such as humanities, society, politics, and economics, and are a powerful supplement to the curriculum. During the Olympic Games and National Day60During the anniversary period, the student leaders of the Business w88 casino played an important role and successfully completed tasks such as the square array and the media village, which were recognized by the Olympic Organizing Committee. Secretary Wang Lijuan also emphasized that student practice is a platform that can effectively cooperate with society and enterprises. Students can carry out work in a real environment, which will be very beneficial to students' graduation and employment.
Wang Lijuan said that as the w88 casino’s 11th Party Congress is approaching, the change of the college team will also be completed. The new leadership team of the hospital will be more knowledgeable, younger and more energetic. I believe that the new team will, on the basis of the existing achievements, continue to adhere to the guidance of the Scientific Outlook on Development, fully implement the w88 casino development strategy and the guiding ideology of student education development, face the opportunities and challenges of historical development, be prepared for danger in times of peace, be proactive, pioneering and innovative, and the future of the Business w88 casino will be better. I wish the w88 casino’s 11th Party Congress a complete success.
