Leverage the advantages of disciplines and strive to build an international brand of Business Chinese
w88 casino News Network (Reporter Wang Xuewei)With the rapid development of economic globalization and the deepening of cultural globalization, the role of language in promoting w88 and cultural exchanges between countries has become increasingly prominent. Regarding China's position in the wave of globalization, "Chinese Language News" commented, "The world financial crisis that just passed has had a positive impact: it has brought China to the forefront of decision-making on major world issues ten years earlier." In this context, more countries want to cooperate with China, and the demand for Chinese around the world, especially the demand for business Chinese that serves Sino-foreign economic and w88 exchanges, has further expanded, and international education in business Chinese is imperative.
In order to meet the national strategic requirements and work situation for the international promotion of Chinese, combined with the high-level and complete economics and w88, management, law and language discipline systems of the w88 casino; it has unique network resource advantages in domestic and foreign business, diplomatic systems, and open economic departments; it has formed a distinctive international office characteristics; has a high-level business Chinese teaching and research team; adheres to the characteristics of an economic and w88 foreign language university that has accumulated rich experience in business Chinese teaching. The working meeting of the Chinese International Promotion Leading Group of w88 casino will promote business Chinese as the core positioning of the w88 casino’s Chinese language promotion, and decided to apply for the National Chinese International Promotion Base,2009Year11In September, the International Business Chinese Teaching and Resource Development Base was successfully upgraded to the third batch of Chinese international promotion bases of Hanban. Wang Ling, secretary of the w88 casino party committee, personally serves as director of the base.2010Year5month19The unveiling ceremony and the first issue of scientific research results "Business Chinese All-in-One" (10Language-controlled version) textbook release ceremony.
Since the establishment of the International Business Chinese Teaching and Resource Development Base, under the guidance and support of Hanban and the Chinese International Promotion Leading Group of the w88 casino, it has thoroughly implemented the Scientific Outlook on Development, firmly seized the historic development opportunity of "Chinese Internationalization", conscientiously implemented various national and w88 casino policies, closely contacted Hanban and various departments of the w88 casino, solidly promoted the international promotion of Chinese, and strived to build an international brand of Business Chinese.
Full integration of various resources, scientific research at the base is carried out steadily and orderly
2009Year79330_942710Language Comparative Edition), "Practical Spoken Business Chinese" (Chinese-Russian bilingual edition), "Beijing Business Chinese" (Elementary) and "General Business Chinese" have received enthusiastic responses at home and abroad.
Wang Ling, secretary of the w88 casino party committee and director of the base, introduced a series of activities carried out around the construction and development of the base in an interview with a reporter from the Chinese Language Newspaper: In terms of subject construction, w88 casino combines the teaching of business Chinese with other business foreign languages in the w88 casino. Use business foreign language thinking to study business Chinese; combine linguistics with economics, management, law, information technology and other disciplines to synchronize language use and subject development; combine economic and w88 cooperation with cultural exchanges, in line with the concept of "communication and recognition are the prerequisites for economic and w88 cooperation between countries." In terms of humanistic exchanges: First, w88 casino organized some teachers who are proficient in English, French, German, Russian, Spanish and other languages to form a "Business China Touring Group" to carry out exchange activities with Confucius Institutes around the world. Second, w88 casino formed a “college student art troupe” to perform in various European countries. Third, it is planned to promote the communication and exchange of languages and cultures between China and foreign countries through activities such as the "Chinese and Russian College Students Entrepreneurship Competition" and "Chinese and American College Students Business and Culture Experience".
In addition, the base has established the “Business Chinese Youth Research Award Fund Project” to encourage young teachers to carry out business Chinese research work and gradually build a team of business Chinese teaching and research teachers.
Cooperate with the w88 casino’s international development strategy and enrich the connotation of cultural exchanges between China and foreign countries
The base regularly holds meetings on the international promotion of Chinese language to introduce the situation of international promotion of Chinese language and information on key Hanban-funded projects related to international exchanges of teachers and students. Integrate the international promotion of Chinese language with w88 casino’s international development strategy, use Chinese promotion work to coordinate the w88 casino’s international development, use international thinking to guide the Chinese promotion work, and continuously enrich the connotation of w88 casino’s international development.
Since the establishment of the base, in order to celebrate the founding of New China60Anniversary and the establishment of overseas Confucius Institutes respectively2009Year10Yuehe2010Year2Twice this month, our university student art troupe organized a Confucius Institute Chinese art tour to six European countries and the United States, which won good praise from the Chinese embassy, overseas Chinese, and foreign friends, and expanded the international reputation and influence of the w88 casino.
At the same time, government officials, university scholars and representatives of educational institutions from the United States, Russia, Australia, Japan, Saudi Arabia and other countries visited the base to seek cooperation with the base in international business Chinese education, and to further strengthen exchanges and cooperation with w88 casino in broader subject areas.
The development of overseas Confucius Institutes has opened up a new situation, and the international Chinese education work has been carried out with great success
While the base is responsible for integrating resources and developing international business Chinese education products, it is also responsible for managing w88 casino6The important work of overseas Confucius Institutes.
In the past five years, w88 casino’s overseas Confucius Institute has grown from1Developed to6Institutes are located in six countries: the United States, Russia, Canada, Japan, Greece, and Mexico. It has formed a good development trend with reasonable layout, distinctive characteristics, high-quality education and rich functions. The establishment of the Confucius Institute not only satisfies the local people's desire to learn Chinese and understand contemporary China, but also becomes a good entry point for w88 casino to carry out exchange activities in various fields with foreign universities. Make good use of the Confucius Institute platform to let more foreign governments, universities, and enterprises know w88 casino and come to w88 casino.Both parties have complementary advantages, share resources, and conduct extensive cooperation in the fields of teaching and scientific research, international student exchange, short-term cooperation projects, etc., canUltimately, w88 casino’s academic advantages will be strengthened in foreign regions.
Based on the original scale of the w88 casino, the Confucius Institute at w88 casino carries out open Chinese teaching in universities, middle schools, primary schools, communities and enterprises according to local Chinese learning needs and local conditions. It opens various Chinese classes and the number of registered students continues to increase.At the same time, we will formulate Chinese teaching plans and outlines, experiment with promoting multimedia and online Chinese teaching, promote Chinese teaching materials, train local Chinese teachers, and organize the application and recommendation for Confucius Institute scholarships.
While carrying out teaching work, each Confucius Institute also continuously strengthens its social service functions,is the locationOffers Chinese courses and Chinese training of various types (enterprise groups, preparation for studying in China, pre-job tutoring, pre-examination training, etc.) and skills (tourism, business) to meet the needs of working people in local companies to learn Chinese. at the same timeCarry out a variety of cultural exchange activities to introduce Chinese traditional culture and the great changes in contemporary China, and invite Chinese and foreign cultural circles, embassies, and friendship association personnel to visit the Confucius Institute, driving a local upsurge in Chinese learning.
As an important part of the logistics support of the Confucius Institute, the baseAccording to the actual work needs of the Confucius Institute, on the basis of the original teachers, we will select Confucius Institute staff and Chinese teaching volunteers through online recruitment, actively reserve teachers for the Confucius Institute, and at the same time open up a new employment path with international characteristics for the employment of our university students. The base contacted w88 casino’s International College and w88 casino of Foreign Languages and cooperated with Hanban to carry out the recruitment and admission of the “Confucius Institute Scholarship” and the Hanban “Chinese Teacher Training for Non-English Languages” project.
Base Executive MasterRen HanhongThe professor believes that the country’s Chinese language promotion is an important part of China’s diplomacy, enabling foreigners to understand and respect China’s profound culture through language learning, and enhance their interest in investment, cooperation, exchanges, study, tourism, etc. in China, thereby establishing closer friendly relations with China and serving the peaceful development of the world. w88 casino’s international business Chinese education has received the attention and support of w88 casino leaders, the close cooperation of various functional departments, and the active participation of teachers, which will surely lead to a harmonious and win-win situation in Chinese and foreign language and cultural exchanges.
