Wu Ge: The core of the w88 sports betting model lies in customer value
(Source: "China w88 sports betting News" Date:2013Year4month15日)

News from "China w88 sports betting News" Once famousITATwas acquired by Huiying Group three years ago, the latter's80The daughter-in-law, Ma Huijun, once made a bold statement: ReorganizationITATAfter that, Huiying Group will use the "supply chain combination model" to2012It was listed in Hong Kong in 2011, so it attracted more peopleITAT’s original investors, American Blue Mountain Capital and Morgan Stanley, invested hundreds of millions of yuan.
Today,2013The spring of the year has arrived, and thisITATThe date of the Hong Kong listing of the taker has never come. inInternational Business w88 casino, w88 casinoEMBAProfessor Wu GeIt seems that either wayITAT"Supplier" proposed by founder Ou Guotong+Retail terminal+The iron triangle w88 sports betting model of "commercial real estate" is still the "supply chain combination model" proposed by Ma Huijun. If customer value is not put first, no matter how perfectly designed the w88 sports betting model is, it will fail.
“At that time, all investors felt thatITAT’s model was very good, but customers didn’t approve of it, and it ultimately failed. Professor Wu Ge, who has studied w88 sports betting models for many years, believes that the core of a w88 sports betting model lies in customer value, not investment value.ITAT’s failure lies in focusing too much on w88 sports betting model design and ignoring customer needs. Therefore, he defined "w88 sports betting model" for the first time as: "a long-term, dynamic transaction structure that is customer value-oriented and centered around stakeholders."
Five elements of w88 sports betting model
Professor Wu Ge decomposed the w88 sports betting model into five major elements.
The first element is long-term financial goals. Professor Wu believes that before designing a w88 sports betting model, company founders should first think about whether their financial goals are long-term or short-term. The so-called long-term financial goal is stable and sustained profit expectations. If founders are not firm on their financial goals, they can easily be tempted by short-term gains and vacillate. Since w88 sports betting models are often aimed at the new economy and new services, companies can only make money by serving customers for a long time.
In fact, many w88 sports betting models lose money over a long period of time. For example360When making anti-virus software and when Alibaba was making Taobao, they did not generate any revenue. Many people cannot see clearly where their future lies. However, once they start making money, their w88 sports betting model is no longer imitable.
Therefore, if a company wants to have sustained and stable profits, its founders must have a long-term vision and patience. For example, if JD.com only wants to make money in the short term, then there is no need to build its own logistics and warehousing when its financial pressure is considerable. However, unfortunately, "in China, there are too many companies that focus on short-term interests." Wu Ge said.
The second element is where the money comes from. The answer given by Wu Ge is customers, that is, money is given by customers, and customer resources are one of the most important resources of a company. For example, JD.com10It has not made a profit for years, but it is still surviving. This is because investment institutions have taken a fancy to the market share formed by its huge user resources; Alibaba's customer resources are also extremely huge, so Alibaba established Alibaba Finance, and its development prospects have become unimaginable.
At the same time, companies also need to understand the real needs and consumption habits of customers. When foreign companies first enter China, they face great initial resistance because China is a zero-consumer market for them. However, if a company cultivates customers' consumption habits in the zero-consumption market, customers will be the first to remember the brand they used first, and it will be difficult for latecomers to enter the market. For example, the reason why Wong Lo Kat was able to break out of its own market in the Chinese market despite the heavy siege of Coca-Cola and Pepsi-Cola was because it discovered the Chinese people's "fear of getting angry" needs, while Europeans and Americans would never think of the Chinese people's needs.
The third element is how to make money, which is the operating process of the enterprise. Professor Wu believes that depending on the long-term and short-term financial goals of an enterprise, the focus of serving customers is different, and the process design of the enterprise will also be different. Take Lenovo Group as an example. Lenovo's financial goals are long-term, but as a listed company, it also has short-term financial pressures. Therefore, Lenovo has long-term customers and short-term customers, and the supply chains serving the two customers are completely different. Generally speaking, long-term customers are some enterprises and institutions that order large quantities of products and have specific requirements. Therefore, the supply chain of long-term customers is customized production, there is no inventory, and the customers are relatively stable. In major retail outlets, Lenovo's products are mainly supplied to short-term customers, and the loyalty of short-term customers is relatively low. For short-term customers, Lenovo's strategy is advertising promotion rather than customized production. If advertising drives sales, this product will generate inventory.
The fourth element is the profit protection mechanism. Wu Ge believes that the profit protection mechanism of enterprises mainly refers to unique patents and technologies (such as Intel’s chip patents), high, middle and low-end product line design (for example, in the Swatch watch series, there are high, middle and low-end products, relying on the middle and low-end to open the market, and relying on high-end products to make profits), etc. Obviously, the profit protection mechanism comes from the technical content of the product on the one hand, and it may also come from the layout of the product line on the other hand. The most advanced profit protection mechanism is the company's control over the industry value chain. For example, Microsoft and Cisco are companies that control industry standards and have the right to speak.
The fifth element is that the company must define the w88 sports betting scope of the w88 sports betting model. Wu Ge believes that companies should design their w88 sports betting models according to the weak, medium and strong levels of customer value needs. For example, either increase user demand, turn the original weak demand into a strong demand, eliminate some demands, or weaken some demands. In this regard, the most typical one is the budget hotel represented by Home Inns. When it comes to cost, Home Inn has not changed much compared to one-star and two-star hotels. However, traditional one-star and two-star hotels all belong to homogeneous competition in the Red Sea market. Homeinns, on the other hand, has created a brand new market by eliminating, adding or subtracting products. For example, Home Inn found that a large number of customers in one- and two-star hotels do not care about the size and decoration of the hotel lobby, but are extremely concerned about the hygiene, quietness, and convenience of toiletries in the room. Based on this analysis, Home Inns will provide services in these aspects that exceed those of ordinary one-star and two-star hotels, but reduce the configuration of the hotel lobby.
w88 sports betting model must be adaptable
“A company is like a child. There are generally two ways to raise children. One is to let the children grow up without planning, and the second is to plan for the children before they are born and educate according to the designed model. "Wu Ge said.
All successful w88 sports betting models are formed in practice and are not static. Wu Ge believes that if a w88 sports betting model can be summarized through theory, its success will already belong to others. So far, no company has been able to design its w88 sports betting model perfectly at the beginning. In fact, all knowledge is summarized and refined from practice, and then used to guide practice.
360Safeguard Chairman and CEOCEOZhou Hongyi also expressed a similar view: w88 sports betting models are not thought up, but made, and innovative models require constant adjustment. He believes that it is easy for entrepreneurs to fall into a misunderstanding, that is, when they are very young, they like to build a platform, introduce a w88 sports betting model, and design this model to be complex enough to prove how successful their model is from the perspective of the industry's structure and height. But unfortunately, he did not see such a successful example. "All models are actually made and explored. Many people may succeed. If they succeed, they will brag to you and say that I was far-sighted back then. In fact, this is Shinhwa's own method."
In addition to the w88 sports betting model, Wu Ge also reminded: Many companies will think that after designing the w88 sports betting model, they don’t need to pay too much attention to management. In fact, being upright can make a difference. Many people will interpret the failure of an enterprise as the failure of the w88 sports betting model, but in fact it is the failure of basic management to keep up. Take Metersbonwe as an example, it was the earliest manufacturer in ChinazaraA company that does fast fashion, but from2009New Year's Eve201226924_27051
In Wu Ge’s view, if entrepreneurial companies succeed by seizing opportunities and developmental companies succeed by w88 sports betting models, then when a company develops to a mature stage, it can only achieve sustained success by relying on higher management levels.
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