CETV-1: Innovation - Opportunities and Challenges of Business Education
w88 casino News Network (Reporter Chen Huan)2012Year12month88990_9020At the "Business Education in the Post-Financial Crisis Era" scholar forum held in the afternoon,Experts and scholars attending the meeting called for: my country's business education should move from imitation to innovation in terms of selection mechanism, teaching materials, teaching methods, and management systems. The event received great attention from China Educational Television and other media.CETV-1The "China Education Report" column is in11A special report was made on the event on the same day.
Experts and scholars attending the meeting believed that innovation in management mechanisms in business education is particularly important. This is an important step for my country's business education to move away from imitation. The top priority is to enrich business education with Chinese teaching cases, Chinese management philosophy, and Chinese management concepts.
Vice President Zhang Xinmin said in an interview that many existing textbooks are translated, which are not only divorced from the reality of the United States, but also divorced from the reality of China, and require content innovation.Many schools willMBA、EMBAManage it as a revenue-generating project rather than an educational brand. It does not consider issues from the perspective of fundamental brand building and building an internal system of high-quality courses.
20century80Since the 1990s, with the pace of my country's reform and opening up and the establishment of the socialist market,MBA-led business education is developing rapidly in our country. According to incomplete statistics, our country currently hasMBACultivation unit233number,EMBAUnit64pieces. Business education is developed in my country30Over the past few years, a large number of business talents have been trained. But at the same time, we also see that since business education is imported, the teaching case mechanism imitated during the introduction is difficult to adapt to the current Chinese national conditions.
Attachment: Video news report link:
http://xuexi.guoshi.com/mp/chinaedu/play?guid=1641906a-4409-2d06-412f-d230b5a7dc2d
