Editor's note: Recently, China's core educational journal "China Distance Education" interviewed the President of the w88 casinoShi JianjunProfessor, and in2010/4The monthly edition published an article with the cover title "To develop distance education, we must learn to do big things". attracted attention in the field of modern distance education.
To develop distance education, we must learn to do big things
——Exclusive interview with Shi Jianjun, President of w88 casino
Beijing report /Reporter Li Guiyun Special Correspondent Li Fude

The country has been carrying out modern distance education pilot projects for ten years. The successful implementation and great development are inseparable from the attention of university presidents. Our reporter once interviewed the former president of the w88 casinoChen ZhunminProfessor, Vice PresidentLiu YaProfessor, this interview is with the new principalShi JianjunProfessor. They all pay close attention to the development of distance education and have high hopes for it.
As a well-known professor in the field of management in my country, President Shi Jianjun once served as the Executive Vice President of Nanjing University and served as a professor at the University of Sydney and La Trobe University“Shadow Principal”, has rich experience in university management. His calm and steady temperament and smooth conversation are full of strong on-site appeal and ideological penetration.
Facing the current situation and confusion of higher education reform, President Shi Jianjun put forward unique thoughts and insights. He pointed out that the deep-water area is not a play area. The reform of the deep-water area can only usher in a new dawn with confidence, wisdom, real efforts and real efforts. “In order to develop a unique university, you cannot have the same characteristics.” President Shi Jianjun elaborated on the talent training goals of the w88 casino: “Cultivate international business talents who are familiar with the rules of international affairs, have an international perspective, and are able to participate in international competition.” Let students "become big-name investment experts, business experts, and w88 experts in the world."
Principal Shi specifically mentioned the contribution of the distance education pilot to the w88 casino's w88 casino running philosophy, teaching reform, management system and mechanism, etc. He said: "We need to break the traditional w88 casino running philosophy and employment mechanism. I think distance education has found a good path." "The development of distance and continuing education is a major event. The first is support, the premise is standardization, and the core is quality. The key is to learn to do big things from the perspective of a national key university."
In-depth reform requires the establishment of w88 casino-running characteristics
Reporter:Recently, the statement that "education reform has entered deep water" has often appeared in major media, especially with the "National Medium and Long-term Education Reform and Development Plan Outline" (2010-2020year)》, the reform of higher education has attracted widespread attention from all walks of life. As a university administrator, how do you view this issue?
Shi Jianjun:With the development of social economy, people's educational needs have also undergone new changes, such as from "study enough" to "study well" and so on. Driven by the demand for education, we initially pursued scale, and when we developed to a certain scale, we began to pursue quality. Now is the critical stage of quality development. As a result, our country has proposed a transformation from a large country in education to a country in education, and from a country in human resources to a country in human resources. This has triggered a new round of thinking on the reform of higher education and the entire education system.
Deep water area is not a play area, so you need to be bold and careful at the same time. Reform in deepwater areas can usher in a new dawn only by relying on confidence, wisdom, sincerity, and real efforts. For example, from the perspective of the three major functions of higher education, talent cultivation, scientific research, and social services, special attention should be paid to the cultivation of innovative talents, major breakthroughs in scientific research, and educational equity; from the perspective of university classification, it is impossible to build world-class universities for every w88 casino. Higher education can be divided into three categories: one is elite education, the other is applied education, and the other is skills-based education. It is necessary to scientifically position universities according to education classification, thereby deepening the reform of our university talent training model, improving the diversified talent evaluation system, and increasing effective government investment in order to achieve twice the result with half the effort; in terms of improving the ability to run schools, we must continue to remove the administrative color of universities, pay more attention to autonomous teaching, expert governance, professor scholarship and democratic management, and constantly cultivate the scientific atmosphere and innovative soil of universities. Generally speaking, deadministration is a strategic direction, but it cannot be achieved overnight in a short period of time. Deadministration requires the separation of government and schools, exploring how to separate the government and schools, further expanding the autonomy of universities, increasing the service functions of the government, and delegating power to universities.
In terms of academic standards and evaluation standards for colleges and universities, we have always opposed "one size fits all". Nowadays, most colleges and universities are standardized. In fact, this also includes the requirement for distance education to be standardized. In the future, we will also explore distance education with different characteristics and strengths, and it cannot be implemented in one model. I once said three sentences: education that allows you to find a job is good education, education that allows you to apply what you have learned is good education, and education that promotes the all-round development of people is good education.
Now that higher education has reached a new stage of development, the "National Medium and Long-term Education Reform and Development Plan Outline" reflects some strategic thinking put forward by experts. I personally believe that the "Outline" should focus not only on the micro, but also on the macro. For example, how to change a large education system is indeed a very difficult process.
Reporter:As for the w88 casino, how do you think it should develop a distinctive w88 casino?
Shi Jianjun:The international characteristics of the w88 casino are very obvious, and the proportion of international students on campus is as high as 17305_17332|18%, on average, there is one international student for every five students. The proportion of international students ranks among the top three in the country, and they come from all over the world120countries, the resulting level of international exchanges is unmatched by other universities. Internationalization is our characteristic, and we should aim to cultivate international business talents who are familiar with the rules of international affairs, have an international perspective, and can participate in international competition.
Most of our students will go international in the future, and their competition targets will be more Americans, Japanese, and Europeans, not just the Chinese. Internationalization is the foundation of the w88 casino. Without internationalization, there will be no characteristics and no future for our development. From this characteristic, we must comprehensively think about education classification, education characteristics, w88 casino goals, w88 casino purposes, and education system, and carry out reform and innovation, so as to make greater contributions in three aspects: talent training, scientific research, and social services.
Be a responsible passerby of history
Reporter:As the saying goes, “the three things a new official needs to do when taking office”, as a well-known professor in the field of management, what management ideas have you implemented since you became the president of the w88 casino for more than half a year? What planning and design was done?
Shi Jianjun:2009Year619938_20156211"Engineering University, w88 casino focuses on distinctiveness and high level.
In the past few months, we have arrested20These facts are either hot issues that everyone sees or unpopular issues that everyone turns a blind eye to. For example, a new faculty-only canteen was built, hot water was supplied to student dormitories, the south gate was opened, a w88 casino council, an alumni association, a foundation were established, a w88 casino history museum and archives were established, etc. These popular and unpopular issues related to people's livelihood projects have been initially resolved and achieved certain results.
We are continuing to do three things: the first is to focus on discipline construction. We will conduct pilot projects for discipline construction and conduct comprehensive planning and deployment for the construction of national key disciplines and discipline innovation platforms. This is the foundation of a university, and we will fight a tough battle in the next five years.
The second thing is to focus on internationalization. We propose an internationalization project to establish a comprehensive and detailed three-dimensional structure, which is constructed from multiple perspectives including the strategic level of the w88 casino, the tactical level of departments, and the implementation level of teachers, to achieve the internationalization of students, teachers, teaching, scientific research, international students, and internationalization of going global.
The third thing is to cultivate doctoral and undergraduate students. We must train with all our strengthraiseHigh-quality innovative talents like PhDs will become leaders in their disciplines and the main force in scientific research in the future. For undergraduate training, we are building an honorary bachelor's degree, which is also the first of its kind in China.
Distance education and follow-up education make up half of the w88 casino
Reporter:Of the three things you talked about, it seems that they have little to do with distance and continuing education. What are your thoughts on the development of this part of the business?
Shi Jianjun:The reason why we don’t talk about distance and continuing education in particular is because distance and continuing education should not be an alternative to schools. It is not only a component of colleges and universities, but also an organic part of colleges and universities. It is a seriously wrong view to regard distance and continuing education as "inferior" in colleges and universities. Many teachers can do well in traditional classes, but they may not be able to do well in distance classes or training classes. Distance and continuing education classes not only require knowledge, but also technology, experience and methods, as well as the ability to control diverse students and diverse learning needs. In the long run, demand-oriented distance and continuing education, especially high-end training and highly practical vocational industry training, will be a big challenge to college teachers. It is not a low requirement, but a high requirement.
In higher education, many people regard distance and continuing education only as a supplement to education. It seems that this group of people in the w88 casino just make some money, engage in continuing education, and engage in distance education. This kind of vision is very short-sighted.
I strongly agree with looking at distance and continuing education from the perspective of lifelong learning. We include it as part of the undergraduate education system. The w88 casino leaders in charge of undergraduate teaching are also in charge of distance and continuing education. This way, we can consider development from an overall perspective, rather than isolating distance education from general education, including the reform of educational concepts, educational management, and educational teaching methods. They should be basically consistent. The difference is that distance education makes more use of modern information technology methods and highlights the teaching characteristics of on-the-job practitioners.
At the w88 casino, distance and continuing education are not optional, but half of it. From the perspective of social services, w88 casino’s distance education ranks first in the country24Provinces, municipalities and autonomous regions have80Total of multiple off-campus learning centers2More than 10,000 people, including adult education students1Ten thousand people, add up3Ten thousand people. High-quality educational resources benefit more people, which in itself increases the w88 casino's contribution to social services. Through their own brand building, they have won many national awards and further enhanced the w88 casino's brand awareness.
From the perspective of resource construction, hundreds of online education courses in w88 casino have become free learning reference materials for students on campus, and dozens of courses are open to the whole society for free. In addition, the national online quality course construction model and experience are also of great promotion value.
From the perspective of teaching staff construction, hundreds of teachers in w88 casino have rapidly grown into a team of teachers who master modern information technology because of the online education platform.
From the perspective of education and teaching reform, online radiated correspondence courses, radiated evening universities, and radiated general undergraduate teaching have played an important role in integrating various education types and enriching teaching methods.
From the perspective of w88 casino management, online education’s education and teaching management platform, online payment system, etc. have all played a demonstration and leading role.
Reporter:Do you think distance and continuing education can play a role in the international project construction you mentioned?
Shi Jianjun:We now have many foreign cooperation projects, such as Confucius Institutes, interactive classrooms, and international education assistance projects. Currently we are conducting distance education in Europe and the United States, but the main problem is language barriers. We very much hope that we can use English to teach Chinese business management, Chinese finance, Chinese w88, and Chinese legal system. If these courses can be taught in English, foreigners will be very welcome.
w88 casino’s distance education series textbooks, such as the content catalog and important concepts, have been translated into Chinese and English. This is an important reason why the distance education of the University of International w88 can be widely searched internationally. Some of our language courses have also tried bilingual teaching and joint teaching by Chinese and foreign teachers. In addition, we also start fromOU(Open University)Introduced a number of remote management courses.
Only when you have no strangers in your heart can you travel without borders
Reporter:Just now you mentioned the people’s livelihood project. As far as I know, the University of International w88 and Economic Cooperation has70%They are all external employees, which is also the mainstream practice of pilot online colleges. What do you think of this personnel system reform and team culture construction?
Shi Jianjun:In the modern personnel system, external recruitment is a normal social employment method. In the future, colleges and universities must adopt the path of a talent team that combines full-time and part-time jobs. This is a strategic idea. We need to break the traditional w88 casino running philosophy and employment mechanism. I think distance education has found a good path. In this regard, the w88 casino of Distance Education can be called the experimental field for the reform of the entire university's personnel system. This experimental field indeed provides a good example for the reform of the personnel system in China's ordinary universities.
The current large-scale system has not yet been resolved. Universities are still mainly state-owned institutions. Once you enter the door of the w88 casino, you will be a w88 casino official. In fact, the employment system should be adopted, which will help increase the flexibility of labor employment and ensure the quality of employment. The form of external recruitment adopted by distance education colleges is a very good mechanism, but their legal employment status must be increased. I told them that we must have an open concept and know no strangers before we can travel without boundaries: No matter inside or outside the w88 casino, whether formally or externally, everyone who works for the University of International w88 and Economics is a member of the University of International w88. If you always look outside, you will always be a layman in management; if you cannot tolerate experts, you can only linger at the low level; if you cannot jump out of traditional circles, you cannot build a modern team. In terms of contract management, whether it is formal or external employment, it will ultimately fall under the contract system, and artificial imbalance cannot be created artificially. To this end, the focus of distance and continuing education personnel system reform and team culture construction is to put people first, treat everyone equally, hire on the basis of merit, compete for positions, contract management, and strengthen leadership.
Another example is service outsourcing. Some technical tasks are outsourced to companies, and their respective strengths are used on the basis of reasonable profit sharing. This is also the basic law of modern economic development.
Reporter:It is said that you inspected the work of the w88 casino of Distance Education shortly after taking office. What is your overall impression of the w88 casino? In addition to the mechanical advantages you just mentioned, what are the unique features of distance education?
Shi Jianjun:First of all, the w88 casino of Distance Education implements a w88 casino-level teaching management system. The teaching philosophy, education and teaching reform methods, and talent training goals are consistent with the overall style of our University of International w88. This is my overall feeling about them.
Second, they are very competitive in recruiting students. How to recruit first-class students is what distance and continuing education should focus on. The w88 casino is actually very picky in the selection of students. When we recruited undergraduates in Beijing, liberal arts majors ranked fourth and science majors ranked seventh. Ranked among the top ten in enrollment in 17 provinces and cities. For distance and continuing education students, we also hope to be first-class.
Thirdly, when these students enter the w88 gate, we attach great importance to the quality of teaching, whether from daily study management to examinations and other aspects. For example, the English pass rate for the distance-distance adult degree of the University of International w88 and Economics is always among the best, whether compared with different types of education or compared with similar institutions. We have always emphasized that the market belongs to everyone and the brand belongs to us. The comrades in w88 casino's distance and continuing education are very dedicated, innovative, and thoughtful, and have achieved great results. Behind the results is sweat.
Due to the high quality of running schools, another important feature of distance education is that it takes into account both social and economic benefits. I have always advocated not focusing solely on economic benefits. Making money alone is not the purpose of distance and continuing education. Of course, without economic benefits, without financial support, and if educational conditions cannot keep up, it will be difficult for social benefits to continue to operate well. Only when appropriate economic benefits support good social benefits will more and better talents be produced.
Only by focusing on big things can you know the direction
Reporter:What are the w88 casino’s next development plans? What are your thoughts and suggestions on the development of distance and continuing education?
Shi Jianjun:For the w88 casino, we must continue to deepen the reform of education and teaching, and in accordance with the guidance of the scientific outlook on development, we can reach a higher level in subject construction, team building, talent training, scientific research, including services, and significantly enhance our competitiveness.
201138216_3823160Anniversary. The goal we are proposing now is to take two steps. First, in five years, we will build the w88 casino into a high-level and distinctive foreign-related finance, economics, politics and law university with significantly improved domestic visibility. In addition, we hope that in twenty years, when the w88 casino celebrates its 80th anniversary, it will become a world-renowned international talent training base with distinctive w88 casino characteristics, higher standards, and higher comprehensive competitiveness.
We position the w88 casino as a window and bridge for China to the world. Once the w88 casino is established, our ability to stand on our own among the nations of the world will be enhanced. Just like the Winter Olympics, China did not participate much in the past, but this year it participated and won many gold medals, which shows that the Chinese people have made progress. We hope that in future competitions, more Chinese will step onto the international stage and continue to win gold medals in various fields. The goal of the w88 casino in the future is to have one-third to one-half of its students become big-name investment experts, business experts, and w88 experts in the world.
Regarding the development of distance and continuing education in schools, my expectation is to stabilize the scale, improve quality, improve efficiency, and create a brand. We must realize that there is a huge market for distance and continuing education. On the road from a big country in education to a powerful country in education, the quality content will become increasingly important. With quality, the market will follow, and the brand will become stronger and stronger; if you don't pay attention to quality, you will lose your own brand, and the market you get will be lost; if you don't pay attention to quality, even if there is a short-term market, it will definitely be a bubble market. In short, grasping the trinity of market, quality and brand is a very detailed and in-depth process. It is not a one-stop process.It can be accomplished overnight by making rectifications and implementing a teaching quality project. A set of standards, a set of norms, and a mechanism must be formed.
Due to various reasons, the development environment of distance and continuing education in colleges and universities is not satisfactory, and there is a lot of tightrope walking. The development of distance and continuing education is a major matter. The first is support, the premise is standardization, and the core is quality. The key is to stand at the height of a national key university, learn to do big things, and be committed to education to serve the construction of a learning society, such as promoting the sharing of online education resources in colleges and universities, strengthening education services in the national business and w88 industry, etc. In short, only by paying attention to big things can you know the direction, and by putting aside small things can you see the sky.
(Contained in "China Distance Education"2010Year4monthly version)