w88 casino News Network (Reporter Wang Haiqin Photography Wu Chen)2015Year11month10日19:00, a special lecture by Wang Lei, founder of "Xiangsong", was held in the conference hall on the third floor of Chengxin Building. From a Starbucks executive to the founder of the "Xiangsong" brand, Wang Lei has a unique experience in entrepreneurship. Wang Lei, a "slender" man in casual clothes, talked about his entrepreneurial dreams with students from the University of w88 and Economics with his work and entrepreneurial experience. There were frequent interactions on site and the atmosphere was warm.
Wang Lei walking down the podium
As one of the co-founders of "Xiangsong", Wang Lei2015I left Starbucks, where I had worked for many years, at the beginning of the year, and raised funds with several like-minded partners to start a new bread brand, hoping to update the "bread" category with a new model. He hopes that the bread he makes, like Starbucks coffee, will become a "beautiful daily food" in the hearts of young urban people.
Wang Lei joked that as a recent graduate, he was an out-and-out "diaos" and had done it3I have been selling ASUS laptops for 3 months, and I live in the kitchen of my classmate’s house. When I started working at Starbucks, I was just a coffee bartender. However, not long after he started working, he was among the first batch of promotions. When talking about the reasons for his promotion, Wang Lei said frankly that he had brushed every corner of the railings from the first floor to the second floor, including the places where customers’ feet stepped. As soon as the customer comes in,10He will say hello within seconds.
From “diaosi” toHR, Wang Lei has paid a lot. But works at Starbucks9Years later, he resigned and founded the "Xiangsong" brand. "Why start a business?" Wang Lei said, "The biggest stimulus is the father's expectations. Every parent hopes that their children will become famous, and they also want to do something to promote the progress of this industry and society."
Attentive audience
Left Starbucks and planned the "fragrance delivery" project, he used it9Months to find like-minded people. In Wang Lei’s eyes, starting a business is not easy,3Months they did it1100Multiple types of bread, but only12Model is online. In order to give users a better experience, they try as much as possible.
Last year’s18000MultipleO2OProject, survive until the end of the yearcOnly one round of financing14pieces. How to start a business in such fierce competition? What is the most important thing about starting a business? In Wang Lei's eyes, entrepreneurship means action, and action must be persisted. "There are many pitfalls in entrepreneurship that you can't imagine. I don't know what is most important. I just know that I can't stop."
After talking about his understanding of entrepreneurship, Wang Lei also warned students from the University of w88 and Economics to play less with mobile phones and go out more to see things. "You should know more and learn more now. When you really want to start a business, you should take action. Only when you really take action can you start a business."
Audiences actively asked questions
This event is hosted by the Academic Department of the Institute of Economics and w88.
