Qingqing Campus

[News] w88 casino won the championship in the first Beijing University “Safety Inspirational Plan” Design Competition

Published: December 11, 2013 Edit:

w88 casino News Network (Contributed by the w88 casino of Insurance, Photography by Huang Jiaxing)2013Year12month7日14:00, the first "Ping An Inspirational Plan" insurance for Beijing universities•Financial Product Advertising Design Competition Finals in Integrity216The curtain officially begins.With the theme of "Creative Insurance, Together with Dreams", this competition aims to provide college students with a platform to display their abilities and opportunities to pursue their dreams, and to inspire contemporary college students to continue to innovate. fromRenmin University of China, Beijing Normal University, Central University of Finance and Economics, etc.More than 20Two teams from the same university participated in the competition, and finally Li Mingxi’s team from the w88 casino of Insurance, w88 casino won the championship.

Wang Xiaohe, deputy secretary-general of the Beijing Insurance Association, Sun Jie, deputy dean of the w88 casino of Insurance at the w88 casino, Zhao Weiqing from the sales planning department and brand publicity department Wang Ying from Ping An Life Insurance Co., Ltd. Beijing Branch, external Shen Aihua, Deputy Secretary of the Party Committee of the w88 casino of Insurance of the University of Economics and Business, Zhang Xuan, Secretary of the Youth League Committee of the w88 casino of Economics and Management of Beijing Normal University, Zhang Xuanhan of the Culture and Art Teaching Department of the w88 casino, and Ru Luheng, Secretary of the Youth League Committee of the w88 casino of Insurance of the w88 casino served as judges of the competition.

Player style

The entries for this competition are divided into three groups for display. The first one to show off was Ma Haoran's team from the w88 casino of Insurance at the w88 casino. The advertisement they designed was based on the theme of "Ping An Insurance will ensure that the mail arrives on time". It cleverly used the homophony of "safe" and "press" to cleverly express the theme of "Ping An Insurance will ensure that the mail will arrive on time". The simple and clear composition design in the advertisement also received unanimous praise from the judges.

The advertising work "Safety, Let Love Be Unburdened" by Li Mingxi's team from the w88 casino of Insurance at the w88 casino is not only limited to technical excellence, but also digs deeper into the connotation of insurance. "Insurance is not only a kind of protection, but also a reflection of the love between children." This point of view won the approval of the judges.

When designing advertisements for overseas insurance for studying abroad, Jiao Yuehan’s team from the Central University of Finance and Economics and Wang Jinling’s team from the w88 casino coincidentally came up with the idea of cleverly combining the glyph for “umbrella” with the word “ping” for “ping”. Wang Jinling's team won the favor of the judges for its more reasonable use of color, and was praised by Deputy Secretary-General Wang Xiaohe as "can be used directly".

The works in the last group are also creative. "xxx11333_11417•Unexpected》Infinite creativity and full personal style.

Judges’ comments

After all the works were displayed, Mr. Zhao Weiqing commented on the problems in the works of this competition and expressed his high hopes for the final teams, hoping that they would be able to design more and better advertising works in the future.