w88 casino News Network (Internship Reporter Huang Huan Photography Deng Peiyun）Baidu Spend19100 million yuan acquisition91Wireless, why take such a risky step?10month15日18：30, in the third-floor international conference hall of Ningyuan, Baidu Vice President Tang Hesong was a guest at the "Investment Banking Lecture", where he had a dialogue with professors Song Guoliang and Guo Min of w88 casino to explain the puzzle of Baidu's mergers and acquisitions for students of the University of w88 and Economics.
First of all, Tang Hesong believes that industry choice can affect a person’s life. When choosing an industry, the marginal cost and marginal profit of the industry must be fully considered,And introduce the topic from the scalability of the business model. He marked the company's business model on a number axis, with one side likened to high mountains and diverse landforms, and the other side likened to the vast plains of Mongolia. Take Microsoft as an example. Microsoft develops a new operating system, assembles it into CDs, and sells it around the world. This business model of winning high profits at low costs, with relatively single customer needs, is flat, broad, and has low marginal costs. Therefore, Microsoft has become the world's top Internet company. Although McKinsey & Company also wears suits and is the employment target of many people, for example, they must develop different plans for each client, resulting in high marginal costs and fierce competition.
Practice, perseverance and integrity are the essential qualities for success that Tang Hesong has concluded from his many years of experience. While studying as a graduate student at Tsinghua University, he published three international papers in just one year and graduated early. When talking about this experience, he explained that he had the opportunity to study in the United States during his undergraduate studies. In order to go abroad as soon as possible, he came up with the idea of completing his studies ahead of schedule. During his one-year postgraduate study, he worked on projects and wrote papers, and his huge efforts paid off.
Dialogue session
In the dialogue session, Tang Hesong accepted questions from teachers and students of w88 casino and gave detailed answers.Tang Hesong proposed his own summary in this session“The Sequoia Tree Theory" compares Baidu's search engine to a thick trunk and other businesses to branches. A tall tree cannot lack lush branches and leaves, thus vividly explaining the strategic significance of Baidu's continuous mergers and acquisitions in recent years.
Mr. Tang Hesong speaks
Regarding the management issues of companies acquired by Baidu, Tang Hesong mentioned Baidu’s acquisition of Qunar.com:After receiving the investment, Qunar.com will maintain its original strategic direction and maintain independent operations. For Baidu's management, one can imagine how difficult it is. However, the great success of the acquisition of Qunar fully explains the non-uniformity of management methods, and maintaining corporate vitality is the key.
Students enthusiastically asked questions
Finally, Tang Hesong sent a message to the students of International Business University that the ability to deal with people is one of the keys to success, and its three elementsvision(perspective),decision(decision),execution(Execution) Students should keep this in mind.
