w88 casino News Network (Reporter Su Ying)12month8日夜, the book club invited the w88 casino of Economics and Management of Beijing University of Posts and TelecommunicationsMBAProfessor Wang Lixin came to Huiyuan to give a lecture. Professor Wang Lixin shared his unique insights on life and positioning issues with students from the University of w88 and Economics.
As a senior marketing expert in the telecommunications industry, Wang Lixin is a senior marketing consultant for China Telecom Group, China Mobile Group, and CCTV, and the planner of the famous mobile phone business "Dynamic Zone". He has also hosted and participated in hundreds of marketing, branding, advertising, promotion, and public relations planning activities. He has planned best-selling books such as "China Can Say No" and "The Biography of Zhu Yuanzhang". Wang Lixin’s many planning projects have been widely praised in the industry.
At the beginning of the lecture, Wang Lixin compared life with luxury cars, explaining that success in life requires a unique positioning. "This is like the selling point of a product," he said. "If there is no accurate and unique positioning, our development will become vague and without goals." Wang Lixin mentioned that when looking for your own positioning, you must have a precise positioning. In the process of finding a card position, two principles cannot be ignored. One is to do something that others have never done, and the other is to be the strongest in a certain field. As far as today's society is concerned, environmental protection, new materials, new energy, genetically modified organisms, and artificial intelligenceIT"Sunrise industries" such as technology and medicine will have great development prospects in the future. If students pay attention to it now, it will be of great help in the future.
Wang Lixin explains his unique insights
Wang Lixin said that the highest state of marketing is to sell values. In fact, the same is true in life. Life itself is meaningless, but the process of giving meaning to life is extremely meaningful. Many people have abundant material conditions around them, but they are not happy themselves. This is because those material conditions cannot make them truly fulfilled. Happiness is actually a sense of fullness and joy in the heart, so choose to do things that make you happy. The happiest moment for a person lies in the pursuit of spirituality, so we must choose the true spirit to pursue and establish correct values.
Wang Lixin finally said that as students, we should also pay attention to strengthening our personal qualities. The three most important elements are thinking, attitude and knowledge. We should pay attention to cultivating and developing thinking, and let our thinking develop in two directions: abstraction and divergence. It is necessary to establish a correct attitude towards doing things and pay attention to the accumulation of knowledge. When positioning, you should pay attention to measure whether personal talents, resources, expertise and goals match, reduce desires and goals, and at the same time find your own unique advantages and use them to the extreme. Only in this way can we find the accurate life position that suits us.
Late10About time, it lasted3The lecture, which lasted more than an hour, came to an end with warm applause.
