w88 casino News Network (provided by the w88 casino of Literature and International Communication)"From contact and resistance to passionate love for martial arts, my life came to China because of martial arts." In the video "No Ballet in Moscow", the story of Russian girl Egorova Karolina's "ten years of practicing martial arts" has moved countless overseas netizens.

From "The World's Stomach Meets the Taste of Beijing" where they experience the coke rings of bean juice in the "Gourmet Blind Box", to "Exotic Clothes Detective" where French students experience Qing Dynasty costumes, to Russian students who experience "The Colors of Beijing"... Recently, a batch of short videos created by students from the w88 casino of Literature and International Communication of the w88 casino , has been widely disseminated on domestic and overseas social media such as Tiktok,

This is an outstanding achievement in the reform of undergraduate education and teaching since the establishment of the w88 casino of Literature and International Communication at the w88 casino. It is also a vivid practice for the w88 casino to explore the training model of international communication talents in the new era.

How to solve the problem of "two skins" between talent training and industry demand? The w88 casino of Literature and International Communication takes the reform of undergraduate education and teaching as a breakthrough, selects key courses such as "Audiovisual Language" and "Integrated Journalism", abandons the traditional theoretical teaching model, and adopts "project-based" teaching.

The college actively connects with the national external communication platform, carries out in-depth cooperation with China Daily Network, and places the classroom directly on the front line of international communication. Students are no longer "talking on paper", but around the real theme of "study in China", they have formed five creative teams to directly produce content for China Daily's domestic and overseas social platforms. From topic planning, on-site shooting, audio-visual editing to multi-language copywriting, student teams need to face the communication rules and audience preferences of Tiktok, Youtube and other platforms, and hone their practical abilities in "real-life tasks".

"What we want to do is not a one-way output, but a two-way rush." said Tang Muyu, a member of the "World Stomach Meets the Taste of Beijing" team and a 2024 undergraduate student majoring in Internet and New Media. The works of this group of "Generation Z" students abandon grand narratives and "tour guide-style" explanations, and instead start with "small cuts" such as "food", "martial arts", "clothing" and "color" to start a dialogue from the equal perspective of Chinese and foreign peers.

The communiqué of the Fourth Plenary Session of the 20th Central Committee of the Communist Party of China mentioned the need to "enhance the spread and influence of Chinese civilization." In "No Ballet in Moscow", the camera follows the growth and psychology of Russian girls, showing the unique charm of Chinese martial arts; in "World Stomach Meets the Taste of Beijing", the interesting form of "Gourmet Blind Box" allows international students to naturally collide with cultural resonance while tasting soybean juice and rolling around; "Exotic Clothes Detective" uses the experiences of French international students. The clothing experience conveys the warmth of friendship across borders... The teaching practice of the w88 casino of Culture and Communication moved the classroom to the front line of international communication. With its real texture, head-up perspective and common emotions, these works effectively realized the "ears and hearts" of cross-cultural communication and vividly interpreted the unique advantages of "Generation Z" in international communication.(Written by: Zhang Yuze Reviewed by: Qin Han)